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msmobiles.com_robot
Joined: 23 Mar 2004
Posts: 16777215
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 Posted: Mon Feb 05, 2007 12:52 pm Post subject: Rumor: Orange to sell HTC manufactured phones under HTC brand |
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Could it be that times of Orange SPV phones powered by Windows Mobile and manufactured by HTC are over? Could it be that now HTC will be selling their phones to mobile operators under their own brand? We don't thin...
Read more at http://www.msmobiles.com/news.php/6028.html |
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kvee
Joined: 25 Jul 2005
Posts: 110
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| Posted: Tue Feb 06, 2007 2:21 pm Post subject: |
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Do you think they made a mistake in the magazine? I don't. It would be such a blindingly obvious mistake that the proof readers would have spotted it.
I assume HTC mid/long term policy is to try and get phone operators to take its phones under the HTC label so that the name HTC starts to gain brand recognition in its own right in the market like Samsung, Nokia, Moto etc. It does not want to remain known as an OEM supplier forever.
Perhaps Orange have agreed to release some phones under the HTC label whilst still retaining SPV for other phones. Could also be that Orange have agreed to a slow phasing out of SPV in favour of HTC. Have to see if Orange or HTC make any statements.
I think it is inevitable that HTC is going to make inroads with selling phones under its own name with major phone providers. Just a matter of time. |
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