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CeBIT 2005 coverage: Office in your Pocket March 10, 2005 [Pocket PC phone] | By Edward J. R. What are the best phones to realize "Office in your Pocket PC" concept? Windows Mobile Pocket PC phones of course, claims T-Mobile: T-Mobile now sees good chances of growing the data market into a mass market. The company has launched two initiatives in this direction: "Office in your Pocket" for business customers and "Internet in your Pocket" for consumer customers. With its "in your pocket" approach, the company is pursuing a strategy of offering customers more content preferably via unrestricted access to the Internet at reasonable prices. The head of T-Mobile sees this as the main differentiator from its competitors. "Our goal is to ensure that mobile Internet access is not confined to our portal but provides access to the broad diversity of the Internet, and therefore to free Web browsing." This requires a new generation of devices. At CeBIT, T-Mobile presents Sidekick II, which uses a special compression procedure to retrieve and present Internet pages at higher speeds. Moreover, the device comes with a full keyboard and flip screen, which, together, make mobile online trips extremely convenient. Other cell phones and PDA phones that are ideal for "Internet in your Pocket" are MDA III, MDA compact and the new MDA IV models. This mini laptop is the first mobile device worldwide to integrate GPRS, UMTS, and W-LAN technologies, thereby guaranteeing high-speed mobile data connections – virtually anytime and anywhere – not only to surf the Net but also send e-mails, download voluminous files or access corporate Intranets on the move. This application in particular is a key communications component for many of T-Mobile’s business customers. With "Office in your Pocket", T-Mobile creates a scenario that means employees in the field or on business trips can work just as efficiently as in the office.
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