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RIM - common enemy of Microsoft and Nokia
November 26, 2005 [General] | By Edward J. R.

In first quarter 2006 Microsoft will start shipping upgrade to Windows Mobile 5.0 that will contain e-mail push component. The battle will begin for good then...

One can't underline it strong enough: push e-mail market will be very important battleground next year - not only for Microsoft, but also for Nokia: they both want to bring RIM and their BlackBerry down! However Nokia, despite licensing Server ActiveSync protocols from Microsoft, is not using the same means... and actually to use e-mail push with MS Exchange, one will need Windows Mobile 5.0 device! Symbian devices from Nokia will not be able to offer push e-mail with MS Exchange. Here is an interesting article about this upcoming battle:

Both Nokia and Microsoft stand poised to come at the BlackBerry with stiff competition - Microsoft boasting a particular critical edge on the software side.

Suzan DelBene, Microsoft's vice president of marketing for mobile and embedded devices, makes the valid point that RIM's BlackBerry Enterprise Server is operations-heavy. In order for a BlackBerry to access corporate data behind a firewall, the request from the BlackBerry must navigate a maze of software (a network operations center [NOC] and additional middleware) before it even reaches the e-mail server.

[...]

The latest versions of Microsoft Exchange and Microsoft Windows Mobile enable people who use both operating systems (and keep in mind Microsoft Exchange's enormous installed-base) to access their e-mail without any additional software.

To read more click here.

Conclusion: since many corporations already use MS Exchange - even Nokia is using it internally for their employees - chances for Windows Mobile 5.0 phones to become de facto standard for enterprises and professionals - are high. Microsoft however shouldn't be too complacent - RIM still dominates push e-mail market and not only due to server side solution but also due to excellent devices with high usability - with excellent single handed QWERTY keyboards and wheels. Microsoft's victory over RIM is therefore far from certain - particularly because also Nokia is targeting the same market - but with other means...


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