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2 Windows Mobile phones among top 5 in Visual Appeal Index in USA December 07, 2007 [Pocket PC phone] | By Edward J. R.  Mobile phones are not just a utility devices but also a fashion statement and sometimes even a status symbol... so clearly looks matter a lot! While powerful features (GPS, HSDPA, autofocus) may matter for geeks, mass market consumers need impressive design! Interstingly in this report mobile phone market is divided into various segments like "Style Seeker", "High Data", "Multifunction", "Voice + Music", "Voice + PIM", etc. Information from Strategy Analytics follows. * * * * * Palm Centro and Samsung i760 Most Innovative Mobile Designs Buyers Seek Multifunction, Integrated Mobile Device The latest buyer behavior report from the Strategy Analytics Wireless Device Lab, "Design Labs USA: Palm Centro & Samsung i760 Most Appealing Innovative Designs," looks at style perceptions of pre-launched and newly released devices in the USA. The Palm Centro attracted the most attention from nearly half of the tested US consumers who are intending to purchase a new mobile device in Q4, 2007. This mobile Palm device was rated as more appealing than the Samsung i760, LG Rumor, Nokia Prism, and Pantech C810, by participants in the quarterly Visual Appeal Index where Strategy Analytics tested first impressions of five pre-release or newly released devices "The Samsung i760 and Palm Centro top the purchase likelihood table for those seeking a multifunction, fully integrated device," according to Paul Brown, Senior User Experience Analyst at Strategy Analytics. "The Nokia Prism is perceived as the most feminine and fun new product, appealing to our Voice + Music segment." The learn more, visit original source of this story HERE.  Post your comment (free registration is required to post, but if you register you can edit your posts later)
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