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CTIA 2009: HTC Snap announced
April 02, 2009 [MS Smartphone] | By Edward J. R.

Still HTC is not making any phones in form factor "front facing QWERTY keyboard with touch-screen" but instead HTC is releasing HTC Snap - another phone of the form factor "front facing QWERTY keyboard without touch-screen". HTC Snap is extremely polished and has nice feature called "inner circle".

In next news item we will publish real-life photos of this phone made by our reporter who is on location at CTIA 2009 now. In meantime find more information below...

More information from HTC follows.

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HTC announced its newest smartphone, the HTC Snap, at CTIA in Las Vegas. Featuring a full QWERTY keyboard, eight and a half hours of talk time, and 3G connectivity, the HTC Snap is a powerhouse of a device. Utilizing the popular slab form factor and measuring an unbelievable 12 mm in width, the device is easy to use and feels solid in hand. The HTC Snap runs on Windows Mobile 6.1 Standard and will be offered at an affordable price point making it an attractive option for those looking for the perfect blend of design and functionality.

The HTC Snap boasts a new Inner Circle feature designed by HTC, simplifying communication between you and the people closest to you. With Inner Circle, communications from your most important contacts are prioritized and available at the touch of a finger. This equates to less time spent digging through emails and ensures important information is not lost or forgotten.

The HTC Snap is expected to be available in select channels during the second quarter of 2009, rolling out in markets around the world throughout the second half of the year. Additionally, an unlocked version supporting HSDPA at 850/1900MHz for the US market will be made available under the name HTC S522 during the summer. If you have any questions or would like additional information, please let me know.

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HTC Snap makes staying in touch with more people less complicated HTC’s newest QWERTY smartphone features “Inner Circle” to automatically prioritize email from life’s most important people

HTC Corp. debuted its newest QWERTY smartphone, the HTC Snap. Designed with a set of features selected to deliver everything customers need without overwhelming them with things they don’t, the HTC Snap makes it easier than ever to stay in contact with life’s most important people.

A recent study conducted by Harris Interactive and commissioned by HTC found that 44 percent of U.S. adults are often overwhelmed by the amount of e-mail they receive, and over half (55 percent) of U.S. adults prioritize five or fewer people with whom they communicate via e-mail. In response to these issues, HTC’s innovative Inner Circle feature allows HTC Snap users to press a dedicated Inner Circle key to bring e-mails from a preselected group of people to the top of their inbox, enabling important messages to be acted upon immediately.

“Recognizing that people are being overwhelmed by an avalanche of e-mail, the HTC Snap introduces Inner Circle, an HTC innovation that makes it easy for people to prioritize messages from the most important people in their lives at the press of a button,” said John Wang, chief marketing officer at HTC. “The HTC Snap represents the latest step in HTC’s mission to create a range of innovative smartphones, each with specific benefits designed to both surprise and delight our customers.”

With a slim, sleek profile designed to fit perfectly in the hand, the HTC Snap measures less than a half-inch thick (12 mm), yet it can deliver up to eight and a half hours of talk time with the standard 1500mAh battery. The full QWERTY keyboard is ergonomically designed with extra-large domed keys and responsive tactile feedback to make typing e-mail and text messages fast, accurate and comfortable. High-speed 3G HSPA connectivity makes it quick and easy to send pictures to friends, access favorite social networking sites, or download large files while on the go.

The HTC Snap is powerful enough for experienced business users looking for an affordable, straightforward choice for remotely synchronizing e-mail, calendar and contacts with their Microsoft Exchange server. However, the flexible Microsoft Windows Mobile 6.1 Standard platform allows the HTC Snap to also be simple enough for first-time smartphone users wanting to keep their family life organized.

The HTC Snap is expected to be available in select channels during the second quarter of 2009, rolling out in markets around the world throughout the second half of the year. In addition, an unlocked version supporting HSDPA at 850/1900MHz for the U.S. market will be made available under the name HTC S522 during the summer.

To learn more, visit http://www.htc.com/www/product/snap/overview.html.

Credit: Rickey Bird from Waggener Edstrom (PR company of HTC; over email).


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